The Portable MBA In Entrepreneurship
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- Wiley
More About This Title The Portable MBA In Entrepreneurship
English
A group of leading thinkers in small business and entrepreneurship provide comprehensive guidance on everything you need to know without the time and expense of an MBA program. Coverage includes how to recognize and evaluate entrepreneurial and market opportunities, entry strategies for startups, marketing, financing, preparing business plans, managing a growing business and much more.
English
The Entrepreneurial Process.
Opportunity Recognition: The Search for Higher-Potential Ventures.
Entry Strategies.
Market Opportunities and Marketing.
Creating a Successful Business Plan.
Financial Projections: How to Do Them the Right Way.
Venture Capital.
Debt and Other Forms of Financing.
External Assistance for Startups and Small Businesses.
Legal and Tax Issues.
Intellectual Property.
Franchising.
Harvesting.
Entrepreneurship Economics.
Glossary.
Index.
