Getting It Right: Creating Customer Value for Market Leadership
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- Wiley
More About This Title Getting It Right: Creating Customer Value for Market Leadership
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PHILIP WEINZIMER is Senior Project Manager for Xerox Professional Document Services, the worldwide consulting arm of Xerox Corporation. Mr. Weinzimer has over twenty-five years of consulting and senior-level industry experience designing and implementing strategies that improve profitability, cost structure, and competitive advantage for Fortune 500 companies. He uses creative and innovative coaching techniques--through workshops--to enhance new organizational skills and knowledge.
English
The New Enterprise.
PREPARE YOUR WORKFORCE.
We Did It Ourselves.
Introducing Change.
Eight New Business Behaviors.
The Customer-Focused Organization.
PRECEIVE YOUR MARKERPLACE.
How Your Customer Perceives Value.
Your Market and the Competitive Environment.
PROVIDE SUPERIOR VALUE.
How to Build Core Capabilities That Provide Value.
Reinventing Superior Customer Value and Delighting Your Customers.
How to Keep on Getting It Right.
Bibliography.
Index.
PREPARE YOUR WORKFORCE.
We Did It Ourselves.
Introducing Change.
Eight New Business Behaviors.
The Customer-Focused Organization.
PRECEIVE YOUR MARKERPLACE.
How Your Customer Perceives Value.
Your Market and the Competitive Environment.
PROVIDE SUPERIOR VALUE.
How to Build Core Capabilities That Provide Value.
Reinventing Superior Customer Value and Delighting Your Customers.
How to Keep on Getting It Right.
Bibliography.
Index.
