Becoming a Graphic Designer: A Guide to Careers in Design, Second Edition
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More About This Title Becoming a Graphic Designer: A Guide to Careers in Design, Second Edition

English

Steven Heller is the Art Director of the New York Times Book Review and cochair of the MFA/design program at the School of Visual Arts. He is the author of over 80 books on design and popular culture.
Teresa Fernandes is a publications designer and art director.

English

Preface.

Introduction: So You Want to Become a Graphic Designer?

How I Became a Graphic Designer.

Section I: Design Specialties.

Editorial.

Corporate Design.

Book Design.

Music/Record Design.

Information Design.

Advertising.

Environmental.

Interactivity.

What Do You Look For?

Motion.

Type and Lettering.

Advice To Designers.

Section 2: Design Businesses.

Freelancers.

Small Studio.

Partnerships.

Medium Firm.

Large Firm.

On Personal Style.

Section 3: Design Options.

Crossing Disciplines.

Entrepreneurs.

Authorship.

Major Influences.

Section 4: Design Education.

Undergraduate.

Graduate.

Continuing Education.

List of Schools.

The Future of Graphic Design.

Appendix: Resource Guide.

Bibliography: Recommended Reading.

Index: Designers.

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