Build a World Wide Web Commerce Center: Plan, Program, and Manage Internet Commerce for Your Company
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More About This Title Build a World Wide Web Commerce Center: Plan, Program, and Manage Internet Commerce for Your Company

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Partial table of contents:

THE BUSINESS OF WEB COMMERCE.

Getting Down to Business on the World Wide Web.

Why You Can Build Your Own Commerce Server Now.

Beyond Publishing and on to Commerce.

The Business Side of a Web Site.

LAYING THE GROUNDWORK FOR YOUR COMMERCE CENTER.

Web Server Technology Primer.

Under the Hood of Your Web Server PC.

Setting Up NT as Your Web Serving Platform.

Getting Wired to the Net.

BUILDING YOUR WEB COMMERCE SERVER.

Web Server Software Primer.

Test Driving Netscape's Commerce Server.

CONSTRUCTING AND MANAGING CONTACT.

Tracking Your Web Site Activity.

Creating Forms and Integrating Databases.

Customer Support Using Discussion Groups.

Appendix.

Index.

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