Web Design: The L Line, The Express Line to Learning
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Get on the fast track to creating your own Web site


Want to create a compelling Web site for a home business, family, or fun? Whether you're a student, aspiring designer, or entrepreneur, you can -- with Dreamweaver(r) and this easy-to-follow guide. Gain solid skills as you go from station to station in a series of clear-cut tutorials that cover site planning, registering a domain, formatting, and more. The last stop? Put your new site online and go live! Start your journey today on The L Line.
* Define your goals and create a site plan
* Learn the best ways to combine HTML and Cascading Style Sheets
* Use layers, create forms, and make the site interactive
* Master Web standards and the latest search engine optimization techniques

All aboard for valuable online extras

Visit The L Line Web site at www.wiley.com/go/thelline for valuable online supplementary materials:
* Test bank with challenging review questions
* PowerPoint slides with chapter outlines
* Images and Web page files from the book
* Practice exam answers
* A CSS reference guide

Along The L Line
* Complete tutorial coverage with step-by-step instruction
* Ample illustrations and examples
* Real-world case studies, applications, and hints for avoiding pitfalls
* Practice exams that let you evaluate your progress

English

Sue Jenkins is a Web designer, graphic designer, illustrator, teacher, and writer. For over ten years, she has provided Web and graphic design services to small and medium-sized businesses, consultants, writers, artists, and entrepreneurs through her company, Luckychair (www.luckychair.com). Jenkins designs and manufactures her own line of greeting cards and licenses her illustrations worldwide. Since 2004, she has been teaching courses in Macromedia Dreamweaver, Adobe Photoshop and Adobe Illustrator at the computer software training center, Noble Desktop, in New York City, and writing technical articles for the online e-zine, TechTrax. Sue recently moved with her son and husband, a philosophy professor, to Little Rock, Arkansas, from New York City.

English

Preface xvii

Chapter 1: Starting with a Plan 1

Chapter 2: Defining Your Audience 33

Chapter 3: Pulling Together the Content 55

Chapter 4: Choosing Development Tools and Techniques 77

Chapter 5: Registering a Domain and Getting a Hosting Plan 103

Chapter 6: Defining the Site’s Look and Feel 127

Chapter 7: Mocking Up the Design 149

Chapter 8: Optimizing Graphics 177

Chapter 9: Working with Web Standards (HTML/XHTML/CSS/508) 209

Chapter 10: Using Search Engine Optimization Techniques 237

Chapter 11: Building Basic Pages 261

Chapter 12: Page Formatting with CSS 303

Chapter 13: Creating Navigation Systems 329

Chapter 14: Layers- versus Tables-based Layouts 359

Chapter 15: Using Templates and Server-Side Includes (SSIs) 383

Chapter 16: Creating Forms 405

Chapter 17: Making the Site Interactive 427

Chapter 18: Testing, Testing, Testing 457

Chapter 19: Code Validation and Compliance 481

Chapter 20: Taking the Site to the Web 499

Appendix A: CSS Attributes A–1

Appendix B: Exam Answer Appendix B–1

Index 521

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