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- Wiley
More About This Title Your Next Great Stock: How to Screen the Market for Tomorrow's Top Performers
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With thousands of stocks to choose from, how can you find the best ones to invest in? Simple: start with a handful of clues that tend to predict outstanding returns, and then search the entire market in seconds for stocks that are producing those clues. That's stock screening, and it's the best way—the only way, really—to consistently beat the market.
Written by experienced investment journalist Jack Hough, Your Next Great Stock reveals the most powerful screen strategies ever produced. The strategies are easy to follow. If you have Internet access and can balance a checkbook, you can find winning stocks with this book as your guide. You'll learn how to find young companies poised for explosive growth, mature companies whose true profit potential is temporarily hidden, and more. Stop relying on overrated stock tips. Start using proven screening strategies to find your next great stock.
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Jack Hough writes about stock screening for SmartMoney magazine, SmartMoney.com, and the Wall Street Journal. Prior to this, Hough spent eight years on Wall Street advising high-net-worth investors. He makes regular television appearances and frequently speaks at events such as The Money Show.
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Introduction 1
PART ONE YOUR NEXT GREAT STOCK 7
Chapter 1 You Should Own Stocks 9
Chapter 2 You Can Beat the Stock Market 17
Chapter 3 If Stock Picking Strategies Work, Why Haven’t They Been Used Up? 35
Chapter 4 Stock Screening Is the Best Way to Find Great Stocks 47
Chapter 5 The Rewards Outweigh the Risks 65
Chapter 6 Telling Great Screening Strategies from Not-So-Great Ones 71
PART TWO TOOLS AND CLUES 81
Chapter 7 How to Use a Screening Tool 83
Chapter 8 The Screeners 91
Chapter 9 Where the Numbers Come From 101
Chapter 10 Things You Can Screen For 117
PART THREE STRATEGIES 143
Chapter 11 How to Use the Strategies 145
Chapter 12 The Buy High, Sell Higher Screen 151
Chapter 13 The Impatient Value Screen 157
Chapter 14 The Surprise, Surprise Screen 161
Chapter 15 The Tomorrow’s Breakthrough Screen 167
Chapter 16 The New Dogs Screen 173
Chapter 17 The Bold Is Beautiful Screen 181
Chapter 18 The Rising Expectations Screen 189
Chapter 19 The Follow the Leaders Screen 193
Chapter 20 The Accrual to Be Kind Screen 199
Chapter 21 The Sales on Sale Screen 207
Chapter 22 The Combination Platter Screen 211
Chapter 23 Guru Screens 215
PART FOUR YOUR NEXT GREAT STOCK, REVISITED 223
Chapter 24 Which Screen Survivors to Buy 225
Chapter 25 When to Sell 235
Index 239
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"Jack Hough has written a thoughtful and disciplined book about picking stocks. In an age where most people look for the quick buck, his commonsense approach will outlive bull and bear markets alike."—Jonathan Hoenig, Portfolio Manager, Capitalistpig Hedge Fund LLC and Fox News personality
"Hough has put together an easy read that's actually fun. Most of the book focuses on why stock screening works, while the last half of the book helps the reader put together some stock screens of their own."--Stockpunk.com
"The book covers some fairly challenging concepts, but it doesn't read like a dry academic study. That's a testament not just to Mr. Hough's knack for explaining arcane financial concepts in everyday language, but also to his sense of humour; it's not often that you find an investing author who spent year doing standup comedy in New York."--Globe and Mail
