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More About This Title TOURISM MANAGEMENT 4E
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English
This fourth edition has been updated with recent industry and research developments and retains the thoroughness of content and application that had been established in the previous editions.
The twelve chapters in this book have been carefully arranged so that together they constitute a logical and sequential introductory tourism management subject that can be delivered over the course of a normal university semester.
- English
English
Acknowledgements.
Real-world examples at a glance.
CHAPTER 1 Introduction to tourism management.
CHAPTER 2 The tourism system.
CHAPTER 3 The evolution and growth of tourism.
CHAPTER 4 Destinations.
CHAPTER 5 The tourism product.
CHAPTER 6 Tourist markets.
CHAPTER 7 Tourism marketing.
CHAPTER 8 Economic impacts of tourism.
CHAPTER 9 Sociocultural and environmental impacts of tourism.
CHAPTER 10 Destination development.
CHAPTER 11 Sustainable tourism.
CHAPTER 12 Tourism research.
Appendix 1.
Appendix 2.
Appendix 3.
References.
Index.