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More About This Title Breaking Big - The Business Doctors' no-nonsenseGuide to Achieving Breakthrough Growth for yourBusiness
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Do you want to take your small business to the next level? Are you itching to achieve breakthrough success? Then it’s time to give your business a full health check with the Business Doctors. The Business Doctors are a network of independent business advisors who offer their expert advice and guidance to small business owners and entrepreneurs in every industry sector. In Breaking Big they will help you assess where your business is right now and take you through ten strategic steps to get to the next level.
Breaking Big is:
- Based on the concept of an "entrepreneurial bootcamp," it provides workouts to wake up small business owners and inspire them to kick their businesses into high gear
- A unique opportunity for entrepreneurs and SME owners to get back to basics and take a good look their core values and business vision
- Grounded in the authors' experience of helping hundreds of small business owners overcome real-life business issues, setbacks, and potential pitfalls
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www.businessdoctors.co.uk
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About The Business Doctors v
Acknowledgements ix
Introduction: It’s all about YOU! 1
PART ONE: THE RIGHT START 9
1: Time to ditch the business plan? 11
2: It's the NOW show! 29
3: What makes your company tick? 39
4: What business are you REALLY in? 57
5: Are you ready to break big? 73
PART TWO: KNOW YOUR OPPORTUNITIES 93
6: What’s the big picture? 95
7: Do you REALLY know your market? 111
8: Are you ready to look in the mirror? 129
PART THREE: THE WOW FACTOR 145
9: Are you ready to stand out from the crowd? 147
10: Are you staying out of the killing fields? 165
PART FOUR: MAKE IT HAPPEN! 183
11: How to have great customer conversations 185
12: Pressing the reset button 211
13: What gets measured gets done 227
Praise for Business Doctors 244
