Foundations of Net-Enhanced Organizations
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More About This Title Foundations of Net-Enhanced Organizations
English
Now you can get the knowledge, tools, and strategies you need to do business in the networked economy. FOUNDATIONS OF NET-ENHANCED ORGANIZATIONS explores the ways in which organizations, particularly profit-making organizations, can become technically and operationally proficient in an increasingly networked world. Covering a broad range of topics, this latest addition to Wiley’s new series on Net-Enhanced Organization (NEO) provides you with valuable insights into why the revolution in networked enterprises makes sense from an economic standpoint, presents a layman’s view of how the underlying information technologies actually work, and equips you with corporate strategies, business models, and marketing tactics for introducing successful net-enhanced systems.
English
Detmar Straub is the author of Foundations of Net-Enhanced Organizations, published by Wiley.
English
Module I. Fundamental Concepts
* The Migration from Traditional to Net-Enhanced (NE) Organizations and Systems
* Principles of New Economy Business
* Structures, Frameworks and Classes of NE Actvity
Module II. NE Technologies
* The Basic NE Infrastructure
* Middleware Technologies and Applications for NE
* E-Security, Trust and Payments
Module III. Strategizing for Net-Enhancement
* NE Strategy
* Business Models and Strategic Planning for E-Commerce
* Cybermediaries
* Strategic Partnering, Outsourcing and Virtuality
Module IV. Implementation and Roll-Out
* E-Marketing in B2C and B2B Spaces
* Implementing Solutions
* Technological Impediments and Managerial Options
* Considerations of Social Issues: Internet Law, Ethics, Privacy, and Social Change
* Competing Internationally
Module V. Looking Ahead
* Trends, Reflections and Wrap-up.
* The Migration from Traditional to Net-Enhanced (NE) Organizations and Systems
* Principles of New Economy Business
* Structures, Frameworks and Classes of NE Actvity
Module II. NE Technologies
* The Basic NE Infrastructure
* Middleware Technologies and Applications for NE
* E-Security, Trust and Payments
Module III. Strategizing for Net-Enhancement
* NE Strategy
* Business Models and Strategic Planning for E-Commerce
* Cybermediaries
* Strategic Partnering, Outsourcing and Virtuality
Module IV. Implementation and Roll-Out
* E-Marketing in B2C and B2B Spaces
* Implementing Solutions
* Technological Impediments and Managerial Options
* Considerations of Social Issues: Internet Law, Ethics, Privacy, and Social Change
* Competing Internationally
Module V. Looking Ahead
* Trends, Reflections and Wrap-up.
