The Sustainable MBA - A Business Guide toSustainability 2e
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More About This Title The Sustainable MBA - A Business Guide toSustainability 2e

English

Whether you are an employee, a manager, an entrepreneur or a CEO, The Sustainable MBA Second Edition provides the knowledge and tools to help you ‘green’ your job and organization, to turn sustainability talk into action for the benefit of your bottom line and society as a whole.

Based on more than 150 interviews with experts in business, international organizations, NGOs and universities from around the world, this book brings together all the pieces of the business and sustainability puzzle including:

  • What sustainability is, why you should be interested, how to get started, and what a sustainable organization looks like.
  • A wide range of tools, guidelines, techniques and concepts that you can use to implement sustainability practices.
  • Information on how to be a sustainability champion or intrapraneur in your organization including how to sell these ideas to your team and how to incorporate them into any job.
  •  A survey of the exciting trends in sustainable business happening around the world.
  •  A wealth of links to interesting resources for more information.

The Sustainable MBA Second Edition is organized like a business school course, allowing you easy access to the relevant information you need about sustainability as it relates to Accounting, Economics, Entrepreneurship, Ethics, Finance, Marketing, Organizational Behavior and HR, Operations and Strategy.

The Sustainable MBA Second Edition has been updated to reflect global developments in this evolving field to remain the definitive guide to sustainable business. Additional resources to accompany the book are available at www.thesustainablemba.com.

English

Giselle Weybrecht is determined to make sustainability everybody’s business. Her work is focused on how to inspire and engage the next generation of business leaders to not only understand sustainability, but to put it into practice in ways that make sense for the environment, society and business. She has 15 years of experience working in sustainability in particular with the United Nations but also with governments, universities, NGOs, businesses and entrepreneurs. Giselle has a MBA from London Business School and is a frequent lecturer at universities around the world.

English

Preface xv

Acknowledgments xix

PART I: SETTING THE SCENE 1

Chapter 1: About this Book 3

Chapter 2: What is Sustainability? 13

Chapter 3: What does this Mean for Business? 23

Chapter 4: The Sustainability Journey 33

Chapter 5: Getting Started 41

PART II: THE CORE TOPICS 51

Chapter 6: Accounting 55

Chapter 7: Economics 85

Chapter 8: Entrepreneurship 123

Chapter 9: Ethics and Corporate Governance 153

Chapter 10: Finance 183

Chapter 11: Marketing 217

Chapter 12: Operations 255

Chapter 13: HR and Organizational Behavior 295

Chapter 14: Strategy 323

PART III: TOOLS 361

Chapter 15: Tools for Monitoring, Managing, and Improving Performance 363

Chapter 16: Tools for Greening Offices and Buildings 377

PART IV: WRAPPING IT ALL UP 399

Chapter 17: What Can I Do? 401

Chapter 18: What will the Future Bring? 409

Endnotes 435

Index 439

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