How Bizarre

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More About This Title How Bizarre

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A single song catapulted 26-year-old Pauly Fuemana from the mean streets of South Auckland to global fame, and more money than he'd ever dreamt of. But behind OMC's huge international hit "How Bizarre" and its singer lurked a darker story, fully told here for the first time. Throughout most of the soaring highs and shocking lows, Simon Grigg was at Fuemana's side as owner of his record label and his friend, adviser and sometime travelling companion. In this gripping biography he unmasks what happens when a precarious talent smacks up against a music industry rife with ambition, ruthlessness and greed.

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Simon Grigg is a music industry professional and writer. His career has included artist management, music publishing, label ownership, clubs and radio appearances. ‘How Bizarre’ and subsequent singles and albums by Pauly Fuemana were released on his Huh! label.

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"Simon Grigg reveals the machinations behind the making and tragic unmaking of a hit singer in this frank memoir and industry exposé." —Chris Bourke, author, Blue Smoke "A great read about how Pauly Fuemana got to the top of US sales charts via Auckland, Sydney and London." —Murray Cammick, music broadcaster; founder, Southside and Wildside Records"'How Bizarre' sent shockwaves around the globe. Anyone wanting an insight into the politics of pop music should read this book." —Grant Smithies, author, Soundtrack"One of the best books I've read in years - brilliantly written, and a fascinating story. Exhilarating highs, embarrassing lows and some eye-opening explanations around the industry too. Brilliant context around a phenomenon." —Simon Sweetman, writer and reviewer"How Bizarre was a great record and this is an important book. Best of all it is written in such a way that you just can’t put it down. I powered through it enthusiastically in just two sittings . . . so I would have time to read it all over again. Immediately." —Grant Smithies, Elsewhere Blog"Possibly the first insider’s account of New Zealand and international pop industry politics, set in an era of excess before the digital era and the music industry’s contraction. It captures the ride as the song went from the sound of the kiwi summer of 96 to international chart topper." —Russell Baillie, Weekend Herald"How Bizarre manages the feat of reporting a life’s story at a distance at once respectful and close enough to illustrate the deep-seated emotions that came with Fuemana’s success." —Imran Khan, Pop Matters
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