Secrets of Analytical Leaders
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More About This Title Secrets of Analytical Leaders


Imagine spending a day with top analytical leaders and asking any question you want. In this book, Wayne Eckerson illustrates analytical best practices by weaving his perspective with commentary from seven directors of analytics who unveil their secrets of success. With an innovative flair, Eckerson tackles a complex subject with clarity and insight. Each of the book’s 20 chapters is a stand-alone essay on an analytical topic, yet collectively they form a concise methodology about how to implement a successful analytics program.

Wayne Eckerson has created a unique—and uniquely valuable—book in “The Secrets of Analytical Leaders.” He's pulled together the insights of seven leading analytics practitioners, and combined them with his own considerable experience. The result is an interesting dialogue among some really smart and distinguished people. I'm not sure which is more interesting—the format or the content!

Thomas H. Davenport
Visiting Professor, Harvard Business School
Co-Founder and Director of Research
International Institute for Analytics

Professors are hard at work molding the world's future analytical leaders—but the chasm between theoretical textbook learning and the real world is considerable. Wayne, with his customary clarity and insight, helps professors cross the chasm by delivering frameworks, commentary, and scenarios that are real, interesting, and important.
Hugh Watson
Professor of MIS and a C. Herman and Mary Virginia Chair of Business Administration
Terry College of Business, University of Georgia
Barbara Wixom
Associate Professor at the McIntire School of Commerce, University of Virginia


Wayne Eckerson has been a thought leader in the business intelligence and analytics field since the early 1990s. He has conducted numerous in-depth research studies and is the author of the best-selling book “Performance Dashboards: Measuring, Monitoring, and Managing Your Business.” He is a noted keynote speaker and blogger, and he consults and conducts workshops on many topics. Wayne is the founder of BI Leadership Forum (, a network of business intelligence (BI) directors who meet regularly to exchange ideas about best practices in BI and educate the larger BI community. Wayne is also director of research at TechTarget where he writes a popular weekly blog called “Wayne's World of BI” that focuses on industry trends and examines best practices in the application of business intelligence. For many years, Wayne served as director of education and research at The Data Warehousing Institute (TDWI) where he oversaw the company's content and training programs and chaired its BI Executive Summit.